Formulated to Win!

The athletes who wear the mark.

Fight.Lift.Pose.Win.

EFX + PFL

Official fuel
of the PFL.

The Professional Fighters League puts elite MMA in front of fans worldwide. Since November 2025, EFX has been its official and exclusive sports supplement brand in the U.S.

We fuel PFL fighters through camp. EFX co-founder Dr. Jeff Golini is the league's official performance nutrition advisor.

Illustration only

Big news

PFL + MVP.

On July 30, 2026, the PFL and Most Valuable Promotions, the company Jake Paul and Nakisa Bidarian founded, announced a merger. Boxing and MMA, under one MVP banner.

  1. Nov 2025EFX becomes the PFL’s official U.S. supplement brand
  2. Jul 30, 2026PFL and MVP announce their merger
  3. Dec 2026Last event under the PFL name, as reported
  4. Jan 1, 2027PFL expected to become MVP MMA

Why it matters

Bigger cards.
More fights.

~400fighters across boxing and MMA
170+countries reached through 34 media partners
2sports, one promotion

Paul and Bidarian lead the new company, with PFL’s John Martin as CEO. For fans, that means boxing and MMA stars on one platform, and a promotion openly aiming at the top of the sport.

Per the July 30, 2026 announcement. Rebrand timing per Sherdog, Sept 2026; dates may change.

Meet the EFX fight team.

Official EFX Sports PFL Ambassador

Alexei Pergande

“Russian DNA”

Pro record
8-0
PFL division
Featherweight
Fights out of
Nashville, TN
Team
Kill Cliff FC

Record per PFL, as of Mar 28, 2026.

Unbeaten since his 2022 pro debut, Pergande has fought his whole career in the PFL. He came up through boxing with 88 amateur bouts, and he finishes on the mat too.

  • def. Julio ArceUnanimous decisionPFL Pittsburgh · Mar 28, 2026
  • def. Ethan GossAnaconda choke, R1PFL World Championship · Aug 21, 2025

Next: vs. Akhmed Magomedov, PFL Dubai, Nov 14, 2026 (scheduled)

Alexei Pergande in EFX gear, gloves up, working pads in the gym
Dalton Rosta in an EFX Sports shirt at American Top Team

Official EFX Sports Athlete

Dalton Rosta

“Hercules”

Pro record
11-4
PFL division
Middleweight
Hometown
New Castle, PA
Fights out of
Boca Raton, FL

Record per PFL, as of Aug 7, 2026.

A Pennsylvania wrestler, Rosta opened his pro career 7-0 and reached the 2025 PFL World Tournament final at middleweight. In August 2026 he headlined PFL Charlotte, dropping a split decision to Bryan Battle.

  • def. Aaron JefferyDecision2025 PFL World Tournament semifinal
  • def. Sadibou SyD’Arce choke, R22025 PFL World Tournament quarterfinal
  • def. Norbert Novenyi Jr.Majority decisionBellator Champions Series · Jun 2024

From the cage to the stage.

EFX Bodybuilding

Pat.

Mr. Olympia titles
10 / 10
Arnold Classic titles
10 / 10
Warm-up kettlebell
200 lb
Days off from smiling
0

Every Mr. Olympia. Every Arnold Classic. Ten years running. That 200 lb kettlebell? He’s just warming up.

Results may be slightly exaggerated.

Pat, smiling in a black tank top, holding a 200 lb kettlebell out toward the camera

On stage

Then they bring it
to the stage.

Front double bicepsSide chestMost muscular

Months of prep come down to a few minutes under the lights. Every pose tests shape, balance and control.

Fuel like the team.

The formulas behind our fighters and lifters are ready for your next session. Formulated to Win!

Shop EFX products

PFL and MVP are named for information only.

  • PFL and MVP merger: joint press release, July 30, 2026 (pflmma.com, Business Wire); TMZ and Boxing News coverage, July 30 to 31, 2026.
  • Rebrand timing: Sherdog, September 10, 2026, reporting PFL Lyon as the final PFL-branded event and the MVP name from January 1, 2027.
  • EFX and PFL: EFX Sports releases of November 14, 2025 (official U.S. supplement brand) and December 9, 2025 (Dr. Jeff Golini, Pergande ambassadorship).
  • Dalton Rosta: EFX Sports release, July 20, 2026; PFL fighter profile and Cageside Press, August 8, 2026.
  • Alexei Pergande: PFL fighter profile and PFL Pittsburgh results, March 28, 2026; MMA Sucka, August 21, 2025.

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